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11/11/2009 №11
INFLUENCE OF MASS MEDIA ON YOUNG PEOPLE’S SPIRITUAL DEVELOPMENT
Алипханова Фатима Надирбековна
Annotation
The given article presents the structure of the moral culture of an individual. The author reveals the difference between the moral culture of an individual and the culture of the society stressing, that today such universal values as kindness, politeness, mutual assistance, trust are often perceived by young people as a sign of weakness and an obstacle on the way to success. The main creed is to follow the principle that the end justifies the means. The article also reveals the peculiarity of mass media (radio, television, the Internet, etc.). Especially valuable is the practical study. The author concludes that respondents with higher education often speak of the trust to print media, whereas respondents with lower levels of education more frequently than others voice confidence in the radio.Key words
moral culture, moral consciousness, moral ideology, moral quality, youth subculture, morality.
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